by Mary Byers | Sep 13, 2023 | Blog
Did you know that associations got the Teen Talk Barbie recalled?!? (Yes, that pink font is for Barbie!) According to an article in Forbes, “In 1992, when Teen Talk Barbie told young girls, ‘Math class is tough!,’ the National Council of Teachers of Mathematics as...
by Mary Byers | Apr 12, 2023 | Blog
How much work could you get done on a major initiative if you set aside 90 days to work on it? The above is a question I like to ask association teams. Though it’s not likely you’ll be able to totally clear your calendar, think about the power of being able to...
by Mary Byers | Jan 11, 2023 | Blog, Strategies for Success
Southwest Airlines’ meltdown over the holiday season was inevitable. According to Captain Casey Murray, president of the Southwest Airlines Pilots Association, “We’ve been having these issues for the past 20 months,” he told CNN. “We’ve seen these sorts of meltdowns...
by Mary Byers | Nov 9, 2022 | Blog
Here’s a cold, hard truth: companies no longer need associations to reach members. Now they can create and share their own content via blogs and e-newsletters, cultivate an audience via social media and other channels, and present educational information outside of...
by Mary Byers | Sep 14, 2022 | Blog
Have you heard of MOLO? It’s a concept I learned about from Tony Jeary through his book Leverage: A Leader’s Answer to Extraordinary Results. MOLO stands for “More of/Less of” and is a thought process that helps us quickly identify what is helping us move toward our...
