by Mary Byers | Jul 13, 2022 | Blog
Fewer meeting attendees. Membership non-renews. Higher virtual attendance. A more global reach. Which of these trends are “for now” and which are “forever”? In January of this year, the Consumer Technology Association held its first in-person CES (previously known as...
by Mary Byers | May 10, 2022 | Blog
I’ve been watching social media posts about the state of the travel/hospitality industry. Here are some recent posts from this week (without attribution to protect privacy): Last summer, we checked into a major brand hotel we have used many times with no issues. Went...
by Mary Byers | Mar 9, 2022 | Blog
We have just been through (and depending on where you live, are still going through) a worldwide event that slowed society for two years and disrupted communities, education, work and health care. Many people lost their lives—or a loved one. Do we really think we can...
by Mary Byers | Jan 11, 2022 | Blog
James Quincey, CEO of Coca-Cola, has killed off nearly half of his company’s 400 brands, including Tab, Odwalla smoothies and Zico coconut water. Why? These 200 brands represented only 2% of sales. As interest in full-sugar soft drinks wanes, Quincey faces the...
by Mary Byers | Dec 14, 2021 | Podcasts
Arlene Pietranton, PhD, CAE is CEO of the American Speech-Language-Hearing Association and recognized as a top association and non-profit innovator. We’re talking about the most important aspects of creating an innovation culture for an association.