by Mary Byers | Apr 26, 2017 | Blog, Strategies for Success, Videos
Join me for my interview with Ed Wojcicki, Executive Director, Illinois Association of Chiefs of Police. Ed and I talked about the counter-intuitive strategy of running toward difficult conversations rather than away from them, a concept his association has embraced...
by Mary Byers | Mar 15, 2017 | Blog, Conversation Starters
Are you ready? Ask yourself the tough questions. What if your primary revenue stream was cut in half? What if you lost your largest customer? What if you were handed a pink slip tomorrow? It helps to have a little productive paranoia and game plan the next series of...
by Mary Byers | Mar 12, 2017 | Blog, Strategies for Success
Join me for a conversation with Caroline Dowd-Higgins, Executive Director, Career and Professional Development for the Indiana University Alumni Association to learn how the organization is serving alumni at all stages — from new graduates to retirees. You’ll...
by Mary Byers | Oct 26, 2016 | Blog, Strategies for Success
Moira Edwards, CAE, president, Ellipsis Partners, does a great job explaining the three ways technology supports association work. She also covers how to create an environment that promotes innovation through technology; why technology isn’t just for the IT...
by Mary Byers | Sep 28, 2016 | Blog, Videos
Many associations suffer from inconsistency in their recruitment and retention efforts. That’s why mapping what’s going to happen, when it’s going to happen, and who’s going to do it is so important. It’s also where technology can help. Identifying touch points...
by Mary Byers | Sep 7, 2016 | Blog, Uncategorized
This post first appeared on Seth Godin’s Blog on April 19, 2016 and is shared here with permission. Closing the gate Sooner or later, tribes begin to exclude interested but unaffiliated newcomers. It happens to religious sects, to surfers and to online...