by Mary Byers | Jan 11, 2022 | Blog
James Quincey, CEO of Coca-Cola, has killed off nearly half of his company’s 400 brands, including Tab, Odwalla smoothies and Zico coconut water. Why? These 200 brands represented only 2% of sales. As interest in full-sugar soft drinks wanes, Quincey faces the...
by Mary Byers | Nov 17, 2021 | Blog
In an opinion letter in The Washington Post Philip Cohen, a sociology professor at the University of Maryland, College Park, shared that 150 demographers recently wrote to the Pew Research Center asking them to stop promoting the use of generation labels. Cohen wrote,...
by Mary Byers | Oct 27, 2021 | Blog
A recent Gallup poll found that fewer than half of American adults belonged to a house of worship, compared with 70% in 1999. If you run a house of worship, this is obviously concerning. The “Nones” (those who describe their religious identification as “nothing” or...
by Mary Byers | Sep 29, 2021 | Blog
Your members operate in markets and these environments are dynamic. Your association should be actively monitoring what’s going on and be able to articulate what’s happening—and identify the implications for your organization. For example, according to HealthSprocket,...
by Mary Byers | Aug 26, 2021 | Blog
You may have read about “The Great Resignation”— droves of employees quitting their jobs for new opportunities, to start their own businesses, or to avoid a long commute and/or a return to the office. Associations are not immune to this trend. According to workforce...
by Mary Byers | Jul 29, 2021 | Blog
Have you heard your board talking about “going back to the way things used to be?” If so, don’t let them! The pandemic accelerated trends that have been challenging associations for years. It also created a sense of urgency and provided a tailwind for needed change....
