by Mary Byers | Jan 30, 2019 | Blog, Strategies for Success, Uncategorized
By Stephanie Mercado, CAE, Executive Director/CEO, National Association of Health Care Quality For as long as I’ve been working in association management (18 years) I’ve experienced the pressures of keeping the membership value proposition strong. But today, I feel...
by Mary Byers | Oct 5, 2018 | Blog, Conversation Starters, Strategies for Success
The Employee Benefit Research Institute released research earlier this year contrasting the way various generations engage with health care. Millennials are significantly more likely to be satisfied with various aspects of their health plan choices (56 percent...
by Mary Byers | Oct 3, 2018 | Blog, Strategies for Success
Traditional funerals (memorial service, casket, burial) used to be the norm. As the cremation rate has inched up, however, the landscape has changed, both for funeral service providers and their respective associations. The cremation rate passed 50% in 2016, according...
by Mary Byers | Sep 19, 2018 | Blog, Strategies for Success
Subscriptions are the rage. I can subscribe to fresh meal kits. Bra and panty clubs. Makeup samples. Shaving kits. Wine, fruit or cheese-of-the month clubs. But can I “subscribe” to your association? In her book The Membership Economy, Robbie Kellman Baxter writes,...
by Mary Byers | Sep 19, 2018 | Blog, Strategies for Success
Nearly 200 car dealerships changed hands in 2017, with the same number of ownership changes expected this year. What’s this mean? According to The Wall Street Journal, the nation’s 16,800 car dealerships are consolidating … and getting larger. The top 50 dealer...
by Mary Byers | Sep 5, 2018 | Blog, Strategies for Success
Innovation. We’re certainly hearing a lot about this topic in the association arena. If it’s on your radar, I believe there are three myths that need to be debunked: Innovation requires creating something from nothing. Most innovation is evolutionary, not...
