by Mary Byers | Jul 31, 2019 | Blog, Strategies for Success
Does your association have a continuity plan? If something happens to one of your staff members, will business continue uninterrupted? Are staff members cross-trained? Would bank accounts be accessible? Are passwords recorded somewhere? Who would be in charge if your...
by Mary Byers | Mar 28, 2019 | Blog, Conversation Starters, Strategies for Success
A barrage of baby boomer retirements is causing a succession crisis. This represents a possible opportunity for associations as their members wrestle with worry about what will happen to their companies after they retire. Children often don’t want to work in the...
by Mary Byers | Jan 30, 2019 | Blog, Strategies for Success, Uncategorized
By Stephanie Mercado, CAE, Executive Director/CEO, National Association of Health Care Quality For as long as I’ve been working in association management (18 years) I’ve experienced the pressures of keeping the membership value proposition strong. But today, I feel...
by Mary Byers | Oct 5, 2018 | Blog, Conversation Starters, Strategies for Success
The Employee Benefit Research Institute released research earlier this year contrasting the way various generations engage with health care. Millennials are significantly more likely to be satisfied with various aspects of their health plan choices (56 percent...
by Mary Byers | Oct 3, 2018 | Blog, Strategies for Success
Traditional funerals (memorial service, casket, burial) used to be the norm. As the cremation rate has inched up, however, the landscape has changed, both for funeral service providers and their respective associations. The cremation rate passed 50% in 2016, according...
by Mary Byers | Sep 19, 2018 | Blog, Strategies for Success
Subscriptions are the rage. I can subscribe to fresh meal kits. Bra and panty clubs. Makeup samples. Shaving kits. Wine, fruit or cheese-of-the month clubs. But can I “subscribe” to your association? In her book The Membership Economy, Robbie Kellman Baxter writes,...