by Mary Byers | Sep 11, 2024 | Blog, Relevant Thoughts, Strategies for Success
Boys Scouts of America is changing its name to Scouting America on February 8, 2025—the organization’s 115th anniversary. The rebranding won’t change the organization’s mission of preparing “young people over their lives to make ethical and moral choices by instilling...
by Mary Byers | Jun 12, 2024 | Blog, Strategies for Success
There is an art and science to pricing. But I’d be willing to bet that most associations don’t have a set strategy—and I’m certain that one association I’ve been a member of for more than 30 years didn’t have one. How do I know? Because my dues surged from $525 in...
by Mary Byers | Jan 11, 2023 | Blog, Strategies for Success
Southwest Airlines’ meltdown over the holiday season was inevitable. According to Captain Casey Murray, president of the Southwest Airlines Pilots Association, “We’ve been having these issues for the past 20 months,” he told CNN. “We’ve seen these sorts of meltdowns...
by Mary Byers | Mar 26, 2021 | Blog, Conversation Starters, Strategies for Success
The headwinds against association innovation are strong. It’s clear that comfort, status quo, complacency and inertia represent business as usual. How do we move—collectively as staff and board—to discomfort, disruption, and industriousness? We plan for it. Business...
by Mary Byers | Mar 12, 2021 | Blog, Conversation Starters, Strategies for Success
In 2012, Michigan farmers experienced a gut-punch: the worst year on record since 1925 due to a deep freeze. Apple growers picked only 10-15 percent of their normal crop. Tart cherry production dropped by a whopping 92 percent. Peaches, pears and plums had essentially...
by Mary Byers | Mar 3, 2021 | Blog, Conversation Starters, Strategies for Success
An association innovation process map makes it easier to understand what happens when and how it will happen. It assists staff in understanding their respective creation roles. And, importantly, it makes it easier to emphasize the importance of innovation during new...
