by Mary Byers | Feb 27, 2014 | Blog, Strategies for Success, Videos
Mary Byers, CAE, co-author of “Race for Relevance: 5 Radical Changes for Associations,” shares her views on how questions can be a catalyst for moving an organization forward. For a free list of questions to help you get a conversation started for your...
by Mary Byers | Feb 25, 2014 | Blog, Strategies for Success
When funds grow tight for associations and their members, a little creative thinking can make a big difference. Take, for example, a new income-generating project in the works at the Indiana Dental Association that not only increases income for the association, but...
by Mary Byers | Feb 20, 2014 | Podcasts, Strategies for Success
Listen in as Mary Byers and David Frick, Vice President, Aptify, discuss how technology is challenging associations — and how it’s opening the door to reach members and provide a higher value proposition. David provides tips on overcoming intimidation and how to...
by Mary Byers | Feb 13, 2014 | Blog, Strategies for Success
What do you do if the nature of your association changes and the old name no longer suffices? The National Association of Insurance Women (International) was founded in 1938 to distinguish itself in a male-dominated business, but by 2011 the membership, which was no...
by Mary Byers | Jan 22, 2014 | Blog, Strategies for Success
The Wisconsin Medical Society has simplified its budget by using a color-coded system designed to enable “at-a-glance” understanding of the association’s finances. Though the multi-million budget is complex, the color-coded reporting makes it easier...