by Mary Byers | Jan 11, 2022 | Blog
James Quincey, CEO of Coca-Cola, has killed off nearly half of his company’s 400 brands, including Tab, Odwalla smoothies and Zico coconut water. Why? These 200 brands represented only 2% of sales. As interest in full-sugar soft drinks wanes, Quincey faces the...
by Mary Byers | Dec 14, 2021 | Podcasts
Arlene Pietranton, PhD, CAE is CEO of the American Speech-Language-Hearing Association and recognized as a top association and non-profit innovator. We’re talking about the most important aspects of creating an innovation culture for an association.
by Mary Byers | Dec 7, 2021 | Podcasts
Eboni Wall, VP of Global Strategy and Innovation for the Produce Marketing Association, shares how PMA built an innovation welcoming culture and process that has allowed them to achieve some big wins along the way.
by Mary Byers | Nov 17, 2021 | Blog
In an opinion letter in The Washington Post Philip Cohen, a sociology professor at the University of Maryland, College Park, shared that 150 demographers recently wrote to the Pew Research Center asking them to stop promoting the use of generation labels. Cohen wrote,...
by Mary Byers | Nov 16, 2021 | Podcasts
Amanda Kaiser is a membership engagement specialist who studies why human beings engage in communities online and during conferences. Today we unpack strategies and tips to help you plan your next virtual or in-person networking event.