by Mary Byers | Jul 27, 2021 | Podcasts
Garth Jordan is CEO of the American Animal Hospital Association, and we’re talking about replacing a traditional mission and vision statement with a simplified version called a just cause, what that is, and how it benefits your association and your...
by Mary Byers | Jul 14, 2021 | Podcasts
How can market research help your association develop strategy for innovation? Listen in as we share conversations and case studies around this very important topic with my guests Joe Skeel, Executive Director of the Indiana State Bar Association, Stephanie Mercado,...
by Mary Byers | Jun 29, 2021 | Podcasts
Harrison Coerver is president of Harrison Coerver and Associates and co-author of Race for Relevance. With the release of the 10th anniversary edition, we reflect back on how the concepts in the original book have stood the test of time and some updates.
by Mary Byers | Jun 9, 2021 | Podcasts
Seth Kahan is an author and executive strategy advisor on change and innovation who works with senior leaders and association executives. He recommends intentional solo thinking time as an essential part of both strategy and innovation for leaders.
by Mary Byers | May 26, 2021 | Blog
According to an article by Jordan Valinsky, though Coke Energy had just hit shelves in January 2020, the pandemic altered the beverage giant’s business strategy. In a statement, Coke said that it’s focusing on the drinks that are selling well, including...
