by Mary Byers | Jan 11, 2023 | Blog, Strategies for Success
Southwest Airlines’ meltdown over the holiday season was inevitable. According to Captain Casey Murray, president of the Southwest Airlines Pilots Association, “We’ve been having these issues for the past 20 months,” he told CNN. “We’ve seen these sorts of meltdowns...
by Mary Byers | Nov 9, 2022 | Blog
Here’s a cold, hard truth: companies no longer need associations to reach members. Now they can create and share their own content via blogs and e-newsletters, cultivate an audience via social media and other channels, and present educational information outside of...
by Mary Byers | Sep 14, 2022 | Blog
Have you heard of MOLO? It’s a concept I learned about from Tony Jeary through his book Leverage: A Leader’s Answer to Extraordinary Results. MOLO stands for “More of/Less of” and is a thought process that helps us quickly identify what is helping us move toward our...
by Mary Byers | Jul 13, 2022 | Blog
Fewer meeting attendees. Membership non-renews. Higher virtual attendance. A more global reach. Which of these trends are “for now” and which are “forever”? In January of this year, the Consumer Technology Association held its first in-person CES (previously known as...
by Mary Byers | May 10, 2022 | Blog
I’ve been watching social media posts about the state of the travel/hospitality industry. Here are some recent posts from this week (without attribution to protect privacy): Last summer, we checked into a major brand hotel we have used many times with no issues. Went...
by Mary Byers | Mar 9, 2022 | Blog
We have just been through (and depending on where you live, are still going through) a worldwide event that slowed society for two years and disrupted communities, education, work and health care. Many people lost their lives—or a loved one. Do we really think we can...
