by Mary Byers | Feb 10, 2016 | Blog, Strategies for Success
When I learn that a group of past presidents is working against an association change initiative, one of the first questions I ask is, “How did they learn about the change?” Often, the resistance isn’t to the change—but to the fact that they haven’t been kept in the...
by Mary Byers | Jan 27, 2016 | Blog, Strategies for Success, Videos
Your association needs a video strategy. Why? YouTube is now the second largest search engine and has over a billion users — almost one-third of all people on the Internet. Every day people watch hundreds of millions of hours on YouTube. The platform reaches...
by Mary Byers | Nov 7, 2015 | Blog, Strategies for Success, Videos
The San Diego County Bar Association (SDCBA), like all law groups, is facing the fact that law school applications are the lowest they’ve been since the 1970s. It doesn’t take a genius to see that fewer applications may result in smaller classes and fewer attorneys....
by Mary Byers | Sep 30, 2015 | Blog, Strategies for Success, Videos
What’s your technology strategy? Learn what every association leader should be thinking about during my interview with Rick Bawcum, CEO of CloudGRUS. His advice is worth the time it takes to view the...
by Mary Byers | Aug 26, 2015 | Blog, Strategies for Success, Videos
How are you keeping up with the changes in technology, new apps, etc.? I do so by following Beth Ziesenis, Your Nerdy Best Friend. We talked recently about productivity and can’t-live-without apps. Take ten minutes and click here to view the conversation. I also...
by Mary Byers | Jun 24, 2015 | Blog, Strategies for Success, Videos
Innovation and association management? At one time, these seemed mutually exclusive. However, today’s highly competitive, rapidly changing environment has made innovation in association management a necessity. Learn how the Wisconsin Society of Association Executives...