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Refreshing Your Association Meetings

by Mary Byers | Mar 28, 2014 | Blog, Conversation Starters, Strategies for Success

Meeting attendance has been on the decline for many associations. If yours is following the trend, it might be time to transform or refresh your meeting. According to Velvet Chainsaw Consulting, CoreNet, an association for corporate real estate professionals,...

Video: Using Video to Capture Takeaways from Speaker Presentations

by Mary Byers | Mar 26, 2014 | Blog, Strategies for Success, Videos

Join me for a conversation with Elaine La Chappelle, Assistant Director, Leadership Development for the Ontario Real Estate Association about how they are using video to capture takeaways from the speakers presenting at the association’s meetings. It’s an...

Hospital Foundation Finds HOPE in Young Professionals

by Mary Byers | Mar 12, 2014 | Blog, Strategies for Success

As long-standing associations struggle to create relevance for new and younger members, many are finding success with young professionals groups. One such story is the Children’s Hospital of Illinois (CHOI) whose young professionals group is raising money and...

Video: Creating Change with Questions

by Mary Byers | Feb 27, 2014 | Blog, Strategies for Success, Videos

Mary Byers, CAE, co-author of “Race for Relevance: 5 Radical Changes for Associations,” shares her views on how questions can be a catalyst for moving an organization forward. For a free list of questions to help you get a conversation started for your...

Creative Thinking Leads to a New Revenue Stream

by Mary Byers | Feb 25, 2014 | Blog, Strategies for Success

When funds grow tight for associations and their members, a little creative thinking can make a big difference. Take, for example, a new income-generating project in the works at the Indiana Dental Association that not only increases income for the association, but...

What’s in a Name? Change Offers Challenges and Opportunities

by Mary Byers | Feb 13, 2014 | Blog, Strategies for Success

What do you do if the nature of your association changes and the old name no longer suffices? The National Association of Insurance Women (International) was founded in 1938 to distinguish itself in a male-dominated business, but by 2011 the membership, which was no...
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Recent Posts

  • Will Association Meetings Disappear?
  • Your North Star — How to Lead with Purpose Even in Uncertain Times
  • What’s a Competitive Advantage and Why Do You Need One?
  • Remaining Relevant: What We Can Learn from Elvis Presley
  • Boy Scout Rebrand: The Power of a Revamp

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Phone: 217-414-2989

Email: mbyers@marybyers.com

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From the Blog

  • Will Association Meetings Disappear?
  • Your North Star — How to Lead with Purpose Even in Uncertain Times
  • What’s a Competitive Advantage and Why Do You Need One?
  • Remaining Relevant: What We Can Learn from Elvis Presley
  • Boy Scout Rebrand: The Power of a Revamp

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